Whatagraph alternative
The lightweight, affordable Whatagraph alternative. Connect a client once and a branded report sends itself every month, without the enterprise price tag or the setup project.
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Whatagraph is a powerful cross-channel reporting platform, priced for teams that need all of it. For a lean agency that just wants a branded report in each client's inbox every month, it's more tool, and more cost, than the job requires. Reportly does that one job: fast, automatic, and affordable.
| Capability | Reportly | Whatagraph |
|---|---|---|
| Focus | Automated branded client reports | Cross-channel reporting platform |
| Setup | ~5 min per client: connect once | A setup project across sources & templates |
| Sending reports | Branded report emailed on schedule | Yes, within the broader platform |
| Pricing | $49/mo (founder pricing) | Team / higher-tier pricing |
| Maintenance | Handled for you | More moving parts to manage |
| Best for | Lean agencies that want it automated | Larger teams with heavy multi-channel reporting |
Whatagraph is a trademark of its respective owner. Comparison reflects typical agency client-reporting workflows.
One OAuth click pulls live GA4 data. Reportly handles token refresh, API changes, and rate limits, so you never rebuild a broken report again.
Add your logo and brand color once. Every client gets a report that looks in-house, emailed on the schedule you pick: weekly, monthly, or quarterly.
Clients get a clean summary they actually read, with every metric showing its number and direction. No logins, no 'is that good?', no dashboard to explain.
The math most agencies skip
Whatever you pay for software, building and sending a report for every client every month runs about 2 hrs each. Across 10 clients at $75/hr, that's $1,500/mo of your time, to do by hand what Reportly automates for $49.
For agencies that mainly need a recurring branded report sent to each client, yes. Reportly automates exactly that. If you need heavy multi-channel cross-platform reporting for a large team, Whatagraph covers more ground.
Reportly is a flat $49/mo (founder pricing). It's built to be the affordable, focused option for lean agencies rather than an enterprise platform. Check current Whatagraph pricing to compare for your size.
It pulls live from GA4 today, with branded reports built and sent automatically. The numbers match each client's own analytics.
Minutes. Connect a client, pick a schedule, add your branding once, then the report sends itself every period.
No. The branded report arrives in their inbox as an email and PDF, with no platform logins or seats.
Compare Reportly to other reporting tools
Connect your first client free. Watch the branded report send itself, then never build one by hand again.
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